News: Count Chocula, Franken Berry, and Boo Berry Monster Cereals are Back…And They’ve Gone Political!

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(Update: My annual Count Chocula review is here, and so are Franken Berry’s and Boo Berry’s!)

Forget about all those Clintons, Bernies, and floppy hair-dos: the real election you should care about involves the Count, Boo, and Frank. You’ll never hear the phrase “lesser of two evils” in this election, because every candidate is equally lovable and sweet.

Which is ironic, because all three are monsters.

That’s right: Count Chocula, Franken Berry, and Boo Berry Monster Cereals are coming back to shelves for Fall 2016, starting in late August. But this time they’re not just here to spook and entertain. They vant your vote. Even though it’s only August 1st, General Mills is making the sweaty dog days of summer howl like werewolves with their debut of MonstersVote2016.com: the online headquarters for the Monsters Cereal Election. Here you can vote, take alignment polls, read monster bios, download posters, and see a live map of nationwide vote distribution.

This is exciting enough to make me taste ghosts of Boo Berry in the back of my mouth (though that might be from my stockpile of 2015 boxes). Every four years, Halloween fans get sad when the American presidential race overshadows their favorite shadowy holiday. So props to General Mills for capitalizing on this capitalist ennui with a playful twist of Halloween spirit.

There’s a lot to talk about here, so allow me to take a deep breath and cancel that impulsive tattoo parlor appointment I made to get #FrankenBerry2016 inked on my forehead.

First things first: the boxes! It appears that the limited availability retro boxes from years past are returning, and even though they can’t enter the election, Canada is getting all three monster cereals this year, too. But alongside the retro boxes are three brand new election boxes—pictured above—for each barely corporeal candidate. Judging on posture alone, Boo Berry is in support of a generically optimistic future, Count Chocula is doing it all for his ego, and Franken Berry is just trying to show the public that he “is not a spook!”

Oh, and before anyone asks, Frute Brute and Yummy Mummy are only appearing as back-of-the-box silhouettes this year. Sorry, Brute and Mummy fans: someday the Cherry and Orange parties will rise up against this nation’s three-party system.

Monster Cereal Election Back of the Box with Frute Brute and Yummy Mummy

While showing your allegiance and winning bragging rights is a prize in itself, voting online for your favorite monster (once per day) enters you into a sweepstakes for either $5,000 or “spooky prizes.” These tempting prizes include headphones, retro monster t-shirts, and loot caches of monster cereals. Since I would probably just spend the $5,000 on those three things anyway, if I won I’d prefer to cut out the middle man and just have industrial-sized crates of Count Chocula delivered directly to my house.

I plan to build myself a mausoleum out of them.

Now that we know the stakes (sorry for that one, Count Chocula), we can assess our options. The bios on the Monsters Cereal Election site have punny positives and negatives for each breakfast icon, but I thought I’d go a little more ideological with my analysis.

Count Chocula Candidate Profile 2016

Count Chocula 2016

Pros:

+ He loves to eat cereal at night, just like the common man!

+ His “pro-pointed teeth philosophy” will cut our national can opener budget by 50%

+ Who needs to worry about Air Force One when our president is a literal bat?

Cons:

– Can we trust a nocturnal candidate to remain safe under the cloak of darkness, especially when stake production is at an all time high? We already know that Chocula will pick his chocolatey comrade Sonny as his vice president; do we really want someone who regularly goes Cuckoo in charge of our cereal military?

– Will the Count’s own personal weaknesses lead to a biased, nationwide ban on garlic? Someone please think of the Olive Gardens!

– How can the Count serve as a reflection of the American people if he can’t even see his own?

Boo Berry Candidate Profile 2016

Boo Berry 2016

Pros:

+ With his dapper bowler and bow tie, Boo has the best fashion sense. Capes went out of style centuries ago, and steam pipe noggin implants haven’t been a chic accessory since the Industrial Revolution.

+You know those Kellogg’s Fruity Snacks? If Boo Berry is our leader, every pouch on the market will consist entirely of sweet, sweet blueberries.

+ Congress will be much quicker to make decisions under the leadership of Speaker of the House Stay Puft Marshmallow Man.

Cons:

– With a crippling weakness to vacuums, will a Boo presidency be vulnerable to nefariously placed Oval Office Roombas?

– His campaign theme song will undoubtedly be “I’m Blue.” Are any of us really prepared to hear “da ba dee da ba daa” for the next 4-8 years?

– If we’re voting for a candidate without a physical body, will we technically need to fill out absentee ballots?

Franken Berry Candidate Profile 2016

Franken Berry 2016

Pros:

+ Frank is the brightest proponent of keeping neon artificial colors in cereal. Shine bright, my pink brother.

+ Franken Berry’s commitment to delicious strawberry taste means that school lunches nationwide will consist of fresh strawberries, fresh strawberries, strawberry milk, a bowl of Strawberry Tiny Toast mixed with Strawberry Cheerios, and a gummed-up wad of pink Starburst and strawberry Laffy Taffy for dessert. Now that’s brain food I can get behind.

+ Have you seen the size of this guy? He could single-handedly solve our nation’s “cats stuck in trees” epidemic!

Cons:

– As a monster pieced together from so many parts, how can we be sure Frank’s views are actually his own?

– What will Franken Berry do when strawberries are out of season? Will he have enough powdered preserves stockpiled to fill the Washington D.C. Reflecting Pool with Strawberry Jell-O well into winter?

– He’ll never get over that whole “Pink Poop-gate” scandal from back in ’71.

sweeps_frank_poster

As you can see, it’s a tough choice. But I’m voting for my man Franken Berry. I like an underdog, and even though he’s polling poorly as of this article’s writing, I’m proud to say that according to the Monster Cereal Election site’s map, my Mitten State home is still waving our Frank flags high.

So who are you voting for? I’d love to hear a good debate, but don’t start any flame wars in the comments section. You know how Franken Berry feels about fire.

UPDATE: My 2016 Count Chocula review is here!

(Header image and banner via General Mills. Back-of-the-box image via Mikey H. on Facebook)

17 responses »

  1. Count chocula by far… I am 50 years old now and still get excited to go searching for my favorite cereal every October… If I live to be a hundred… I will still be looking forward to every October to see the count once again…

  2. I’ve been searching the shelves at my local Walmart for the count chocula cereal and so far have not seen anything, I’m hoping I can find some because my boyfriend really likes that cereal.

  3. So GM is going the safe way again?

    I really hoped for frute brute or at least the much more requested yummy mummy to return this year.

    With the new “toasty” cereal they already got blueberry covered so this year could’ve been a good chance to try to get cherry flavored cereal back on track (I actually would have loved to seen mummy yummy back on the shelves much more, but with capn crunch’s dreamsicle version they have orange covered this year too; and according to you they covered the flavor reeeeeaaaaally good [I must get a box somehow! Love dreamsicles and capn crunch]).

    So either it was too much to release two Completely new cereals and capn crunch orange pop creampop crunch, so another huge “comeback” is saved as option for next year or wolves and mummies aren’t popular monsters anymore and just an old nostalgic 90ies thing 🙁

    STILL: I vote for yummy mummy!

    ^^

    • Yeah, it’s definitely a sales thing. It would be a nice nostalgic nod to cereal superfans like us to bring back Brute and Mummy, but most consumers aren’t interested. If the current Election vote counts are any indication, most people barely care about Frank and Boo, too!

      • oh… alright, so is it because Frank and Boo aren’t really good at all or just because everyone seems to “get crazy” about chocolate flavor, when it comes to cereal?
        Or is Count Chocola really that good?

        I mean i have to admit, that (though i once was in the US around the beginning of november) i never had the chance to eat even one of them, but reading the ingredients of Chocolate Lucky Charms and Count Chocula… they seem so similar oO

        Or is it the cocoa flavor itself. ’cause i know the flavors can differ sooooo much! Coco Pops aka Choco krispies have for me THE chocolate flavor i always yearn for, though nesquik cereal is right behind it, but other choclate cereals never really got me… especially not the “non brand” cereals.
        (and yes, this was actually a question i wanted to ask in the news about choclate frosted flakes get the masrhmallow treatment. Since i’m not going thaaaaat confrim with adams post. It’s correct the masrhmallow thingy got out of hand and i also would rather see something completely new than just another choclate version or just another cereal with marhsmallows in different shapes, but already existing cereal _can_ benefit from beeing marshmallowed! I mean… just imagine Nesquik Cereal with marshmallows? Hot Cocoa with marshmallows anyone? ^^)

        • It’s partly the popularity of chocolate, and partly how, for a long time, Count Chocula was the only monster cereal that was easy to find. For a while it was also available year-round, so Count Chocula has become much more iconic and has a much larger cult following. He’s like the McRib of cereals.

          • thanks again for the answer dan! Sounds reasonable (and at the same time unreasonable ;))

            mhhh mcrib *drool*
            That special burger at least i can finally say i can get all year long? 😉

  4. I am not giving my independent campaign: I am going to write in for one of the greatest cereals to ever exist, Yummy Mummy.

  5. Hmmm…I was wondering if we Canucks are getting the cereals this year (again)..only problem we seem to only get 2 of the 3 boxes ??? No idea why GM Canada would not sell all 3 up here ???
    Will this year be different ?? Hard to say since they have gone cereal movie crazy in the aisles this year !!
    Unfortunately most of them are bland ..not goOd.I’ll stick to my fav , Chocolate cheerios !
    Lastly,last year the Monsters appeared in the prior year boxes from the States ?? Why ?? Throw in another Hmmmmm…
    Here’s Hopin’ …
    Jas

    • According to General Mills:

      “Boo Berry, Count Chocula and Franken Berry cereal will be available for purchase in Canada.”

      So it looks like you Canucks are in luck!

  6. Tough call. If this were 1979, the Count would win in a landslide based on cocoa marshmellow delishishness alone. Frankie would be a close second as berry-anything in the cereal world was uncommon. Boo never held me captive except for the cool blue milk he left behind. Since it’s now 2016, I’ll need to further research the matter before committing.

    • I’ve heard so many good things about the monster cereal golden age. I only got to experience the bliss for a little while before they changed the oat flour recipe. I trust your knowledge, and I look forward to your future findings!

    • Thinking back to ’79 Fruit Brute (Werewolf) and Yummy Mummy would still be in the running. It might be a harder choice but I still think The Count would win by sheer uniqueness. Never knew why they never had a peanut butter candidate?

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