News: Dippin’ Dots Cereal Returns

New Birthday Cake Dippin' Dots Cereal Box

Back by unpopular demand, now in a perennially putrid flavor! Seriously, I’m not trying to be rude, but if you asked me to guess which discontinued cereal would be getting a 2021 reboot, I’d probably die of natural causes before even remembering Dippin’ Dots Cereal ever existed. First released in June 2018, DD Cereal came in Banana Split and Cookies ‘N Cream. They were both extremely boring, and since they only debuted in family-sized boxes, I was left with enough uneaten cereal to stuff an ark’s worth of Beanie Babies.

This new variety, Birthday Cake Dippin’ Dots Cereal, has me the opposite of optimistic—well, maybe “pessimistic” is harsh. How about, “floptimistic”? As I’ve reiterated throughout countless one-note saccharine reviews, birthday cake is borderline impossible to translate into an interesting cereal, and unless this new Dippin’ Dots Cereal is actually sold in the freezer aisle, I have little hope this stuff will break its namesake flavor’s streak of blandly frosted failures.

Improved Flavor Cookies 'N Cream Dippin' Dots Cereal

Cookies ‘N Cream Dippin’ Dots Cereal is also returning, with a “NEW! IMPROVED FLAVOR.” However, based on the box art so far, it looks like this iteration of DD Cereal has removed the crispy coated clusters, which were the only freakin’ good part about Dippin’ Dots Cereal in the first place! 

That said, it’s too soon to pass definitive judgement, because these are clearly still concept boxes—you can tell because Birthday Cake is described as a multigrain cereal, while CnC is described as corn with real cocoa. I think I scream for everyone when I say it better be the former.

Regardless, these new and/or improved Dippin’ Dots Cereals should be releasing in the coming months. You can already enter an online sweepstakes for a chance to win free Dippin’ Dots for a year, which may very well be the only good thing that could come out of this cereal’s revival.

2 responses »

    • I’ve seen some people mention having found it, and it’s apparently similar (yet worse) to the first iteration. I haven’t tracked it down though yet

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