Some seven and a half years ago, an MMA fighter turned farmer released a video of him gawking at a double rainbow whilst apparently hyped up on something far giddier than marshmallows. Now in the year 2017, Lucky the Leprechaun is doing him one better, with a new Lucky Charms cereal boasting three new rainbow marshmallows.
And it’s an old Lucky, too! We’ve all gotten used to seeing the Fairly OddParents-esque current Lucky, so it’s nice to see the familiar face many of us grew up with make a return along some colorfully granulated parabola friends.
These chic new marbits come just a few months after Lucky Charms debuted a full palette’s worth of Mixed-Up Marshmallows. While I say this with a tinfoil hat worn so tightly on my head it’s channeling local AM radio stations directly into my noggin, I still believe that the cereal brand’s marshmallow fashion show is being done to condition cereal lovers for the inevitable day that Lucky Charms ditches artificial colors, as per General Mills’ ongoing plight to make our nostalgic Saturday morning sugar bombs “all natural.”
I mean, just look at two of those marshmallows: no atomic blue, and no overly radioactive Shrek green! Call me a conspiracy theorist or a rose-tinted idealist if you must, but I want all my marshmallows to stay looking like something Thanos would put in the Infinity Gauntlet.
Unfortunately, the backs of these boxes don’t reveal any clues about dastardly Cerealluminati plots—just some sort of maze game that’ll keep you entertained precisely long enough to survive a Price is Right commercial break.
I’ve spotted these boxes at Walmart and Meijer now. Got a fascinating new cereal scoop of your own? Plop it on down at our Submissions page for a chance to see it on the blog!