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Review: Halloween Chocolate Fudge Printed Fun Pop-Tarts

Kellogg's Halloween Edition Printed Fun Chocolate Fudge Pop-Tarts Review – Box

Halloween is about the little things.

Ask any full-blooded (or at least fake-blood-slathered) Halloween lover, and I’m sure most will agree. While haunted houses, parties, and handing out candy on The Big XXXI Day itself are the holiday’s main events, savoring little spooky moments is the key to feeling merrily macabre from the start of back-to-school season ’til the end of back-to-the-cardboard-box-ghouls-in my basement season.

These bite-sized boos can be anything—or anywhere. Glimpsing a well-loved plastic goblin in a thrift store. Marathoning all the Halloween movies and spending the next week fearing any mention of William Shatner. Camping out in a Spirit Halloween with an industrial carton of Whoppers and flipping through old Goosebumps books until the staff gets scared of you.

Or maybe it’s just eating one (or thirty one) of Kellogg’s “new” Halloween Chocolate Fudge Printed Fun Pop-Tarts. It’s long been a Pop-Tartian tradition to adorn their Chocolate Fudge flavor with full Hallo-regalia (why Chocolate Fudge, I don’t know—maybe because it’s pretty much a king-sized candy bar that’s socially acceptable to eat for breakfast?), but previous years have only seen this ghost-er pastry wearing orange frosting and crunchy sprinkle shapes.

But now Kellogg’s has beautifully spurned their sprinkled tradition in favor of something somehow even better: printed scary shapes on every neon orange-blasted, baked fudge rectangle! Drink that box art in for a minute while I grab the plates, glasses of milk, and altars to worship that top cartoon ghost at.

He looks like a spectral Pikachu tail. Continue reading

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Spooned & Spotted: New Looks for Old Cereals

New Rice Krispies Cereal Snap, Crackle, and Pop Designs

Aside from hunting new cereals, Pop-Tarts and Hostess snack cakes (my secret passion—Chocodiles used to be my fudge-slathered white whales), one of my oldest grocery store past times is looking for box art variations of breakfast mainstays.

Sometimes the differences are nuanced and small, like earlier this year when French Toast Crunch’s plain red box adopted a drop shadow, but sometimes classic cereal boxes we’ve come to love dramatically evolve overnight, like metamorphosed sugar-encrusted butterflies emerging from their cardboard chrysalises. As we’ll soon see, French Toast Crunch just did that, too—and so did another long-beloved morning mainstay.

But before we judge those, let’s appraise Snap, Crackle, and Pop’s recent Rice Krispies plastic surgery, which I noticed while trying (and failing) to find those elusive new Pumpkin Spice Rice Krispies TreatsContinue reading

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Spooned & Spotted: Pumpkin Pie Rice Krispies Treats

Kellogg's Limited Edition Pumpkin Pie Rice Krispies Treats Box

Let’s just get this out of the way, since you knew I was going to say it anyway:

TRICK OR RICE KRISPIES TREAT!

There, now that we have the formalities out of the way, we can talk about Kellogg’s awesome new Pumpkin Pie Rice Krispies Treats, which have, apparently, quietly snuck onto Walmart shelves without saying boo. Seriously, this is a small miracle: so many products leak online before we actually see them physically, so Pumpkin Pie Rice Krispies Treats must’ve embraced the spirit of Halloween and costumed themselves on the way to the warehouse.

I bet they were hiding in a box of ironing board covers.

No word yet on whether these fun-sized (*In my Jerry Seinfeld voice:* What’s fun about less food?), limited edition Rice Krispies Treats actually have pumpkin and spice-flavored Krispies, or if it’s just a flavored icing bearing the brunt of the flavor, but I’m excited to get my hungry fingers—7 of which are already wearing thos cheap plastic dollar store bat rings—on a box to try ’em.

The best part is that Pumpkin Pie Rice Krispies Treats come forty to a box. So while they’re clearly meant to be given out to trick-or-treaters, I could totally inhale all of them and turn XL from a Roman numeral into my sweatpants size.

‘Tis the season of elastic waistbands!

Massive thanks to Marcus and Matthew S. for sharing this photo. If you have a cool cereal photo of your own to share, whether it’s seasonal or just really freakin’ sweet, send it in over to our Submissions page—you might just see it on the site!

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News: Steak ‘n Shake is Debuting Cereal-Flavored Breakfast Shakes!

Steak 'n Shake Breakfast Shakes – Cereal Milkshakes with Frosted Flakes, Cocoa Krispies, Honey Smacks

If you believe the clickbait headlines, “millennials are killing breakfast cereal,” whether it’s because they’re too lazy to wash bowls or because they prefer the portable taste of Electrolyte-Fortified Kale Rectangles to sugary cinnamon squares  in the morning.

But even if millennials are killing breakfast cereal, then it seems like more of a noble sacrifice for a greater good than a murder, because we seem to have entered a golden age of cereal milkshakes.

First, Burger King gave us two delectable cereal shakes infused with chunks of Froot Loops and Lucky Charms, respectively.

And now Steak & Shake, an honorable eatery that knows milkshakes well enough to build 33.33% of its business on them (though I prefer their flame-grilled ampersands), is adding 5* specialty breakfast shakes to their portfolio of plasmatic lactose beverages.

*I qualify this 5, because though coffee is an essential part of any balanced breakfast, Steak ‘n Shake’s Caramel Frappé seems laughably out of place here. They might as well have added a Scrambled Egg Shake at this point

We get three recognizable Kellogg’s in shake form: Frosted Flakes, Honey Smacks, and Cocoa Krispies, as well as an über generic Cinnamon Crunch Shake. This makes sense, since Kellogg’s seems to have exclusive milkshake rights here, and they don’t have a pure cinnamon cereal to bring the table—at least not without making Tony do double duty, negotiating a complicated Cinnabon cross-promo, or making a hilariously ironic Special K Shake.

I don’t know which flavor I’m most excited to try first—probably the sheer uniqueness of a Honey Smacks Shake that I can Dig ‘Em into—but I do know one thing: I hope they’re served all day long. Because if I’m going to be forced to eat 1200 some calories before 9am, I’d rather eat a couple peanut butter & strawberry Pop-Tart sandwiches.

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News: Halloween Chocolate Fudge Pop-Tarts are Returning…with New Printed Fun!

Halloween Spookylicious Chocolate Fudge Pop-Tarts Printed Fun

(Image via Kellogg’s)

Rejoice, fellow spook scholars, because Halloween is drawing ever closer. We’ve cleared the werewolf days of summer, which means we’re now beginning the “back to ghoul season,” and it’s at this critical period of pre-Halloween prep that we must savor every little scary detail we can find in grocery store aisles—because before you know it, Santa and his fleet of reindeer conquistadors will be edging our proud inflatable pumpkins off of front lawns everywhere.

These Halloween Edition Printed Fun Frosted Chocolate Fudge Pop-Tarts are a perfect example of the little things that make the coming season great. The box art alone proves that every bile-dripping zombie hand and ghost-emitting chocolate fudge chunk brings the world closer to perfection.

And Kellogg’s decision to mix up their established Halloween Pop-Tart design is the neatest trick and sweetest treat yet. Formerly known as Spookylicious Chocolate Fudge Pop-Tarts (a moniker which was especially terrifying for my spellcheck), these resurrected toaster pastries now boast a slab of orange frosting and fun, jack-o-lantern-esque faces—instead of the crunchy sprinkles of its ancestral Tarts. Kellogg’s website gives us a sneak peek at another, more arachnid print.

Though a sneak peek may not be necessary. Some have already seen these Pop-Tarts popping up in stores, alongside returning autumn flavors Pumpkin Pie and Caramel Apple. Since all three tastes in this Tart trilogy, which represent scaling levels of Halloweeniness, are delicious, I can safely say that the scariest part of this October will be the low number of costumes my ballooned waistline will be able to fit into after eating a triple-decker stack of fall-flavored Pop-Tarts.

I’ll be the one at the party dressed as a sumo cow.

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Spooned & Spotted (Australia): Despicable Me Cereal

Australian Despicable Me Cereal

Hey, remember just last week when I chatted nerdishly about how a trip across the border, equator, or prime meridian can drastically change the nature of a familiar cereal?

It is happening again.

Never thought I’d quote Twin Peaks in a post about Minions, but here we are. If there’s a fan art mash-up of those two things, please throw it into fire and walk with me to the eyeball bleach emporium.

Yes, here we are: as Instagram fan @ruthhewsonfit has kindly shared with us, Australia has a very unique take on Minion cereal mania. While America’s latest fortified take on those little cyclops Twinkie McNuggets was a basic oat and marshmallow mix-’em-up with a brown sugar vanilla glaze, Despicable Me: Down Under Edition is way cooler: it looks like crunchy cashews and has a unique banana smoothie flavor.

It sounds closer to the Minions Banana Berry cereal we got some baker’s dozen or so Minion movies ago (or at least that’s how it feels), but this one is made by Kellogg’s. I have to assume that those jumbo anthropomorphized Tic-Tacs snuck into General Mills headquarters, stole the formula, and then made farting noises while babbling like a ’90s dial-up internet tone.

You know, standard Minion stuff.

Big thanks to Ruth for sharing this photo that I’m equally excited to see and jealous I can’t eat. We’re jonesing for a good banana cereal here in the States while we wait for Banana Nut Cheerios to return, so if you think you can throw the cereal hard enough to reach me, it’d be much appreciated. Though given their shape, the pieces would probably come right back, boomerang-style.

Got a cool cereal snapshot from America, Australia, Antarctica, or even the Andromeda Galaxy? We want to see it and share it! Use our Submissions page or start your intergalactic transmission now.

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Spooned & Spotted (Germany): Unicorn Froot Loops Cereal

Kellogg's German Unicorn Froot Loops Cereal Review Box

The unicorn virus…it’s spreading.

When the cotton candied Pepto-Bismol known as the Starbucks Unicorn Frappuccino hit the U.S. earlier this year, kicking off a pink food pandemic that would infect everything from cupcakes to bagels, I thought it would be a purely American phenomenon. After all, it speaks to two of our country’s biggest passions: cryptozoology and colorful sugar.

(I’m still waiting for the Loch Ness Monster Frappuccino. Our underwater ally deserves to be submerged in whipped cream!)

But no, as Kellogg Germany’s new Unicorn Froot Loops prove, the eponymous horned horse has the ability to migrate across seas—despite lacking wings or gills. Maybe it bummed a ride off a pegasus. This limited edition cereal is, predictably, causing a buzz across the internet (and more than just the sugar rush kind), but I wanted to know how it actually tastes. So I sought out the help of the only cereal-loving German I know: Continue reading

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Spooned & Spotted (UK): Special K Peach & Apricot Cereal

Kellogg's Special K Peach & Apricot Cereal

A post shared by Run By Two Identical Twins (@productsinstore) on

Peach is one of those cereal tastes we just don’t see enough. Rarer than other fruity flavors like coconut and banana, but more common than some of my nonexistent dream flavors like gingerbread, cheesecake, or zucchini bread (my imagination shoots for the stars), peach has seen just a couple cobbled-together cereals in its history. There have been a couple Honey Bunches varieties and a Quaker Real Medleys variety, but that’s about it.

Oh, and Special K Peach & Apricot, a cereal that appeared in the United Kingdom about 5 years ago and is now gracing shelves once more, thanks to the above journalistic photo kindly shared by Instagram friends @Productsinstore.

This cereal is far simpler than Special K’s recent U.S. debuts, which include clusters and yogurt clusters and whatever other sweet mix-ins it takes to convince Americans to put down the Cookie Crisp for a change. No, Special K Peach & Apricot only includes classic Special K whole wheat and barley flakes with two kinds of dried fruit: peaches and apricots (who would’ve guessed?)

I always like to share international cereal photos when it leaves me drooling half a world away. As someone who will likely never taste an apricot in his cereal bowl without the help of a Trader Joe’s run and a food dehydrator, I’m glad someone out there is getting to chomp on one of the only apricot cereals to ever exist. If you’ve tried it, let me know how it is in the comments.

In the words of Michael Scott: “Apricot. Made of real apes!”

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