“That dude seriously needs to cool it with the cookie cereal.”
—actual quote (I wish I were joking) overheard from two girls at Walmart who watched me buy a 2-pound bag of Malt-O-Meal Chocolatey Chip Cookie Bites, ponder my life, then go back to grab a box of Cookie Crisp, too
Yes, I didn’t plan to spend $10 on crunchy, artificially chocolate chip cookie-flavored ellipsoids, but here we are. At least they didn’t see me haul this plastic leviathan onto my balcony and grumble “stupid shiny cookie bag” as I struggled to get a good photo.
But enough public embarrassment. Let’s talk Malt-O-Meal. I don’t always pay attention to the brand—let alone buy it—since their (admittedly very affordable) cereal always seems to taste a little too cheap, with the heavy bag imparting some chemical chintziness into every piece. But when I heard* that Malt-O-Meal, who has already Malt-O-Meal-ified just about every other major cereal, from Cap’n Crunch to French Toast Crunch, was wading into a hitherto untouched cereal frontier, I had to try it for myself.
Even if my apartment’s limited storage space forces me to (literally) spoon with the cereal bag to make room. Continue reading







