An anonymous source 🙊 sent me this pic of birthday cake Froot Loops which will be out this summer in celebration of Canada's 150th birthday. How can something taste like fruit and birthday cake? #breakfast #cereal #frootloops #birthday #birthdaycake #fruit #treat #snack #food #junkfood #foodporn #instafood #foodie #canada #flexibledieting #fitspo #macros #foodporn #instafit #iifym #cheatmeal #treatmeal #yummy #delicious #sweet
(Update: We reviewed Birthday Cake Froot Loops!)
And just like that, Canada takes the lead!
I swear, 2017 so far has just been a back-and-forth battle between the U.S. and Canada to see who can release the coolest cereal exclusives. To name just a few of this crunchy conflict’s top warriors, banana bread and marshmallowy oatmeal have led Team Canada, while America’s platoon has been led by cookies, cookies, and, uh…more cookies.
It’s been a real war of nutrition attrition, with the only real winners being those who live along the border. But I think it’ll be hard for the States to retaliate against their northern neighbors’ latest cereal salvo: Birthday Cake Froot Loops, coming this summer to celebrate Canada’s 150th anniversary.
The first known photo of this stuff comes courtesy of JunkFoodCanada on Instagram, who I can only assume acquired the picture through some top secret breakfast espionage involving bowl-touting drones and lasers reflected off spoons.
I have no idea what Birthday Cake Froot Loops will taste like—or why Kellogg’s Canada gave such a custardy vanilla flavor to a fruity cereal instead of, say, Frosted Flakes (they could’ve called them “Frosting Flakes!”)—but based on the color, I’m hoping it has a nice strawberry shortcake or cherry vanilla flavor.
My silent apologies to any kid who got a strawberry shortcake for his birthday. They may be good, but strawberry shortcakes will never hold a blubbery candle to Fudgie the Whale.