https://www.youtube.com/watch?v=1ifyDPw984k
(Update: The video above may be gone, but we got one of the 10 boxes! Check it out!)
I can hear him. I can hear the ghost of my 8-year old self speaking to me through the expanse of time:
“Daaaaannn! You have to wiiinnnnn, Dan!” his spectral voice warbles. “All that time I wasted separating the Lucky Charms oats from the marshmallows—I demand restitution!”
But wait a minute, 8-year old Dan. How do you know a word as big as “restitution?”
“Uh, I gotta goooo! The other ghost kids wanna watch Digimon!”
That’s my long-winded backstory on why I feel the need to win General Mills’ latest sweepstakes. After hearing fans’ repeated pleas for a marshmallow only Lucky Charms, they’re finally making those dreams a reality. Well, for 10 people, at least.
With the help of Biz Markie (who also recently helped Cap’n Crunch with a sweepstakes; that guy must love cereal and self-parodies), General Mills wants cereal fans to use Facebook, Twitter, and Instagram to post photos of themselves with imaginary Marshmallows Only cereal boxes and the hashtag #Lucky10Sweepstakes for entries in the random drawing for 10 boxes of the Marshmallow Only.
It was already possible to buy bags of just marshmallows, but since those aren’t official Lucky Charms marshmallows, it’s just not the saaaammeee, Mom!
Whoops, sorry. I was still stuck in Kid Dan mode there for a second.
And look at how gorgeous the boxes are! (Note also how the nutrition facts are conveniently cropped out. But that’s beside the point.) I can only imagine what magically outrageous prices these would reach on eBay. But who would ever sell theirs?
With this being said, I will be carefully preparing my entries and will post them here as time goes on. General Mills’ full release on the contest can be read here, and the sweepstakes rules can be read here. Just don’t wait too long! The contest ends October 18th.
Good luck(y charms) to all those who also want to enter!
(YouTube video via General Mills)
My three humble entries!








