Quick: does the word “bran” fill you with a sense of fear, loathing, and disgust? If you answered “yes,” then you might be one of the many anti-branners out there who spurns cereals like Bran Flakes and Raisin Bran for being bland and boring.
As seen in the cereal’s first advertising campaign, Cracklin’ Oat Bran was made for such bran banners back in 1977. This is just one of the interesting historical factoids you can expect from cereal ninja Gabe Fonseca, who has two new episodes in his fun and informational Cereal Time YouTube series that we’d like to share with you.
There’s only one thing more addicting than watching Cereal Time, and that’s popping squares of Cracklin’ Oat Bran into your mouth like Macklemore pops tags (that’s the most modern reference I’ll make on this site, so enjoy it). That’s why it’s so appropriate that Cereal Time finally has an episode dedicated to these uniquely shaped and textured oat squares. Continue reading





