Growing up, I never ate Kix.

Sure, I ate plenty of knuckle sandwiches, but thankfully my school bullies were usually too stout for their ham-thighed roundhouses to reach my molars.

Oh, and I never ate Kix cereal, either. Why? Because in a sea of colorful boxes and bug-eyed cartoon sirens staring down at me, it was hard to justify choosing…lightly flavored corn puffs for my weekly breakfasts—especially with the phonetically similar and superiorly fruit-shaped Trix just a hop, skip and a fist-pump away.

Now years later, the typically un-personified Kix brand is now fronted by Paw Patrol, a show apparently beloved by today’s young’ns. I don’t know what the show is about, so I’m just going to tell myself it involves a canine Village People cover band.

Thankfully, General Mills sent me a couple boxes of the stuff, in both Honey and Berry Berry. So while I wait for some of this and next year’s exciting cereals to arrive, I figured I’d do some dark timeline-traveling and relive the childhood I’m probably glad I never had. Continue reading →