How much time has to go by before a News post becomes an Overdue post?
At least I’m not alone: the existence of Harvest Strawberry-flavored “Simply” Pop-Tarts has apparently gone under the radar of every snack food journalist from the information super highway to the dusty backroads of the Wild Wildberry West.
And for good reason: the timeline behind these GMO-free Pop-Tarts is a little cloudy. Web searches reveal that they’ve been mentioned in early 2018, when it seems they were exclusive to school lunch programs, much like General Mills’ neufchatel-filled cereal bars. But I was able to date their current, Costco-exclusive 32-pack debut back to January of this year, thanks to a Kellogg’s newsletter for health and wellness professionals.
The irony here is that the nutrition facts for Simply Pop-Tarts are just as, if not more dietarily damning than a normal Strawberry Pop-Tart, with more saturated fat per pastry. But hey: at least it has half a gram more of dietary fiber and no green sprinkles!
No word on whether these will taste dramatically different than normal Strawberry Pop-Tarts—I expect to taste that harvest, whether it’s a touch of earthy dirt or the metallic sheen of an International Harvester combine—but without a Costco membership, I’ll ask that if you’ve tried them, leave a comment below. In the mean time, I’ll have to woo my grandma into xeroxing her membership card.
Or just try Google Express.









